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The Data Quality Cascade
How bad data ripples through your organization
$12.9M
Annual cost of poor data
30%
Time wasted on bad data
4x
Higher churn risk
Key Points
01
Source System Error
Bad data enters CRM or ERP
02
Propagation
Syncs to connected systems
03
Decision Impact
Wrong insights, bad decisions
04
Customer Impact
Poor experience, lost revenue
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<iframe src="https://www.usermode.ai/embed/infographics/data-quality-cascade" width="800" height="2400" frameborder="0"></iframe>Sources
- Gartner Data Quality Research 2024
- IBM Data Cost of Quality Study
- Experian Data Quality Report
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